SERVICE DE PRESSE :
AGENCE KETCHUM PLEON
Claire MARIAT - 01 53 32 62 49
claire.mariat@ketchumpleon.fr
Marie Lucile ROQUES - 01 53 32 56 79
marie-lucile.roques@ketchumpleon.fr
Emotion Spa - October 2016
Body of evidence
Thémaé Paris Silky Body Moisturizing Cream :
Increase
elasticity and hydrate skin with this silky treatment made with borage
and macadamia oils and are generating white tea. www.themae.com
American Spa - September 2016
What’s New at american spa.com
“I think the intent of cosmetic products and treatments is to enhance your natural beauty. Beauty is a combination of your inner self and skincare, which is reflected in the mirror. You can’t be beautiful unless you experience the wellness first ; wellness and happiness are essential to reflect beauty.”
Guillaume Lefevre, founder and president, Thémaé Paris
American Spa - AUGUST 2016
White tea comforts skin
The gentle Express Eye and Facial Cleanser with 4 Teas Elixir
thoroughly removes makeup, impurities, and excess sebum with micellar
water and a complex of black, green, red, and white teas.
American Spa - May 2016 -
Beauty and the East
Japanese and South Korean skincare innovations are driving product development in America and quickly becoming mainstream.[...]
Thémaé Paris, which creates tea and spring-water-based products, takes its name from the Japanese word for the tea preparation ceremony - a paramount ritual in the culture. Accordin to sales director for the Americas Jeannie Frazier, following trends is very important part of product development."Asia is rich in culture, rituals, and wellbeing." says Frazier.
SPA OPPORTUNITIES - OCTOBER 2015 -
Four seasons Moscow spa is "oasis of calm" in the city
Four Seasons has opened a 3,000sq m (28,000sq ft) Amnis Spa at its city centre hotel in Moscow. [...]
The Amnis Spa is also using French spa brand Themae’s star range, which contains the Four Teas Elixir, to reflect Russia’s deeply rooted tea traditions.
AIR FRANCE MADAME - August / September 2015 -
HOT SPOT
The pool with its own bay view is supplemented by a THÉMAÉ Spa.
ANTI-ÂGE MAGAZINE - JULY / SEPTEMBER 2015 -
OUR MUST-SEE PLACES : BEACH DESTINATIONS !
Recently
purchased by big fashion names Nakash and Von Furstenberg this 120 suite
hotel has quicly become one of the most popular luxury hotels in South
Beach, standing out thanks to its fusion of art deco style and
Far-Eastern simplicity and refinement Last summer it also launched a new
top of the range experience that is unique in Florida - the Ocean
Suites - and its Spa has just been rebranded By THÉMAÉ Paris, a cosmetic
and Spa brand whose revitalising rituals and exclusive cosmetic
products are made from extracts of four different tea varietes.
Professional Spa & Wellness - JUNE 2015 -
I’m updating my Spa Menu - how can I ensure I get right balance of treatments ?
One trend we’re seeing at the moment is something we call "back to basics with marketing twist". In an economic downturn people want things they know and recognise. A relaxing massage to unwind, a back massage to ease tension and a purifuing facial to look fresh, for example. Your Spa Menu should therefore first focus on the services that will be your bread and butter, the teatments that fulfil the basic needs of your clients.
Ensure that your menu includes at least one massage for each of there basics needs : relaxing, de-stressing, re-energising and easing tension. The same applies to your facials. You should have one to moisturise, one to purify, one that’s anti-ageing, and so on. One you have included treatments for these essentials needs, you should also add options for specifics demographics. A massage for pregnant women, a quick facial for stressed executives and a more high-tech anti-ageing facial for the baby-boomer, for example.
Then add something that’s partly for show, something you use in your marketing communications. This could be anything you want, a "miracle" facial, a massage that uses an unusual technique or a unique manicure, for example. And, finally, you should create some rituals. Bundle together a massage and a facial, a wrap and a massage or a facial and a scrub, for example - for a special price. The key to success it to keep it simple : don’t have page after page of treatments.
Bertrand Thiery is chief executive and co-funder of Spa brand THÉMAÉ Paris and has been in the beauty industry for over 20 years. A pharmacist by education, he spent nearly a decade working in the US, before returning to paris, where he in 2007 created THÉMAÉ with co-founder Guillaume Lefèvre.
AMERICAN SPA - JUNE 2015 -
TEA TIME
Tying into the traditional homegrown remedies, also known as bush teas, that have long been popular on the island, the Spa at Four Seasons resort Nevis recently introduced an exclusive menu of services in partnership with THÉMAÉ, a French tea-based Spa brand. Some of the highlights include the Caribbean vibe Ceremonies, such as the West Indies Escape THÉMAÉ, Tea Detoxifying Wrap THÉMAÉ, wich offers a mint and tea body wrap, a foot and scalp massage, and a jasmine butter full-back rub. The treatment also incorporate medicinal herbs, such as aloe, basil, lemongrass, rosemary, and sage, which are grown in the Spa’s new Herb Garden. Paying homage to the lush island, the herbs are key to the Spa’s treatments, rituals, and tea services. Not surprisingly, the Spa, with its gingerbread-trimmed treatment cottages, tropical gardens, and tantalizing treatments, is sure to be anyone’s cup of tea.
